Waymaker Cookie Policy

1.1 Definition

Cookies are small text files stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember your preferences, improve functionality, and provide analytics.

1.2 Similar Technologies

This policy also covers similar technologies including:

• •Local Storage: Browser storage for larger data amounts
• •Session Storage: Temporary storage cleared when browser closes
• •Web Beacons: Invisible images tracking page views and emails
• •Pixels: Tracking codes embedded in web pages

2.1 Essential Cookies

Purpose: Required for basic platform functionality

• •Authentication: Session management and login persistence
• •Security: CSRF protection and fraud prevention
• •Preferences: Language and locale settings

2.2 Functional Cookies

Purpose: Enhanced functionality and personalization

Can be disabled - Platform will work but with reduced functionality.

• •User interface preferences and settings
• •Sidebar open/closed state
• •Dashboard layout preferences
• •Notification settings and tour status

2.3 Analytics Cookies

Purpose: Understanding how users interact with the platform

Can be disabled - We prefer you keep these enabled to help us improve.

Data Collected:

• •Pages visited and features used
• •Time spent on pages and click patterns
• •Device type and browser information
• •Performance metrics (load times, errors)

NOT Collected:

• ❌Personal data or content you create
• ❌Passwords or authentication credentials
• ❌Payment information

2.4 Marketing Cookies

Purpose: Deliver relevant advertising and measure campaign effectiveness

Can be disabled - No impact on platform functionality.

What We Track:

• •Marketing campaign sources (ads, emails, social media)
• •Conversion events (signups, subscriptions)
• •Ad performance and ROI measurement

We use cookies from trusted third-party services:

• •Google Analytics: Website and app usage analytics
• •Stripe: Payment processing and fraud detection
• •Clerk: Authentication and session management
• •Facebook Pixel: Ad targeting and conversion tracking (optional)
• •LinkedIn Insight: B2B marketing analytics (optional)

4.1 Cookie Consent Manager

You can manage your cookie preferences at any time using our Cookie Consent Manager:

• •Click "Cookie Settings" in the footer of any page
• •Visit Account Settings → Privacy → Cookie Preferences
• •Toggle individual cookie categories on/off

4.2 Browser Settings

You can also control cookies through your browser settings:

• •Chrome: Settings → Privacy and security → Cookies
• •Firefox: Preferences → Privacy & Security → Cookies
• •Safari: Preferences → Privacy → Cookies and website data

4.3 Do Not Track

We respect browser Do Not Track (DNT) signals for marketing cookies. When DNT is enabled, we will not set marketing cookies but may still use essential and functional cookies required for platform operation.

We may update this Cookie Policy from time to time. We will notify you of material changes via:

• •Email notification to registered users
• •Prominent platform notice
• •Updated "Last Updated" date

If you have questions about our use of cookies:

• •Email: privacy@waymaker.io
• •Privacy Policy: waymaker.io/legal/privacy